Squatting online

2007 December 2
by Jim

According to McAfee’s report “What’s In A Name: The State of Typo-Squatting 2007” typo-squatting is

the practice of registering domains using common misspellings of popular brands, products and people in order to profit from consumer typing errors.

An example of typo-squatting is misspelling www.youtube.com to www.yuotube.com or www.outube.com.

Typo-squatting is dependent of on errors such as swapping of characters, replacing or inserting of characters, deleting of characters and removing the dot between “www” and the domain.

What surprised me was you’d think the companies that fall prey to this would not tolerate such practices. It turns out that companies like Microsoft are advertising on these squatters.

Find out more about this at McAfee.com.

No comments yet

Leave a Reply

Note: You can use basic XHTML in your comments. Your email address will never be published.

Subscribe to this comment feed via RSS